We have a passion for the sport of cycling with a commitment to developing great young talent and the future riders for the Pro Tour. Follow the links on the "Our Staff" menu selection to see the talent and success we have developed over the years. You will need a username and password to get to this section so please contact us for that free account. Our CSM management team is especially proud of our success joining seasoned veterans with developing riders and achieved great results. We recognize our successs is only possible due to the support of our sponsors and we are dedicated to returning their generosity with high profile recognition, brand marketing, and public awareness through competitive cycling as well as community philanthropy and support. We understand that all companies are unique and have varying objectives and we promise to customize a sponsorship plan hic best suits your need.
CSM, BISSELL Pro Cycling, and NBC
We raced 6 seasons and were regarded as the leaders in the domestic pro cycling scene across the US,. Since 2008, the BISSELL Pro Cycling was the only continental team to receive race invites to every major stage race in North American racing along the Pro Tour teams from Europe, Australia, and all over the world. These invitataions were a direct result of our stellar commitment to developing our riders and our professional and well-respected CSM team members. BISSELL Pro Cycling earned the reputation of being the most exciting team in the peloton and received tremendous live television coverage on NBC with a rider on the podium at every stage of the tour including winning the King of the Mountains jersey (KOM). We also won the KOM jersey in the Tour de Beauce in Quebec, Canada as well as the overall Leader's Yellow Jersey (GC).
All of these successes translate directly into high profile advertising for our sponsors. The Tour of California has been broadcast live annually on NBC-SN and NBC throughout its annual 8 day event. With 16 of the top teams in the world competing including BISSELL Pro Cycling, millions of people lined the road ways while live TV broadcast was sent to over 200 countries. And with all that exposure, the world saw the BISSELL logo front and center every day for hours and hours of TV coverage everyday. The event was also covered by over 500 credentialed media with thousands of videos and photos flooding the internet.
Last August, two million spectators lined the roads of Colorado to watch BISSELL Pro Cycling take on the recently crowned Tour de France champion Chris Froome at the US Pro Tour Challenge. Viewers at home were treated to live TV coverage with the BISSELL logo prominently visible throughout the 25 hours of race television broadcasting on NBC over 160 countries. Over 6.8 million commercial impressions were recorded on tour tracker with an estimated $83.5 million economic impact just in the state of Colorado alone.